On Thursday evening, as rumors swirled concerning a shooting at Brown University, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
While CNN is certainly not a perfect news source, her words seemed accurate for numerous observers. It is one of the broadcasters where there exists fact-based and largely reliable reporting – especially during breaking news situations such as the one developing near a New Hampshire storage facility.
A Vulnerable State During a Business Battle
Yet CNN, now four and a half decades old, finds itself in a precarious position as two massive media corporations vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has been drawn into a high-stakes game of mergers and acquisitions, not as a question of what helps the information-seeking public.
“This is yet another example of the fundamental flaws with origins in decades of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.
The speculation about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.
“The narrative is crafted as a business story with key players as the central actors, but there is scant discussion of the public interest,” Pickard added.
The Additional Factor: Political Influence
The network's predicament is further muddied by Donald Trump’s views about a network he has consistently labeled as perhaps his main “fake news” foe.
Recall the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now says that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from negative coverage and examination. That is part of why he appears to favor Paramount Skydance, which has made a unsolicited offer.
He has grounds to like that company more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently placed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Possibility of Continued Uncertainty
Significantly, if Netflix prevails, CNN and other cable outlets would first be separated into a standalone company. That would be a welcome development to many at the network, but it’s not exactly a safe harbor. That structure could position CNN for a future sale. The cycle continues.
If you ask Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu stated.
The Bigger Challenge and a Way Ahead
No matter the outcome in this situation, the underlying crisis endures.
“What we have now is a very system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard emphasized. Regulatory choices – originating in the 1930s and 1940s – helped to foster this profit-obsessed monster, and new policy decisions can fix it.
Can reform occur in an era where the head of the FCC refuses to acknowledge that the agency is independent? Change is a distant prospect now, but that doesn’t mean it will never happen.
Measures that bolster independent news organizations, reinforce local journalism, finance public media, and prevent the consolidation of media power in very few hands are not only possible – they are essential for a robust democracy.
When it comes to media ownership, larger is not superior. And news organizations including CNN cannot be tools in the most recent acquisition battle.